Travel Distribution in the US

Patrick Surry - Jan. 31, 2016

Where do travelers from each US state go?

The map below shows where people in each US state or region tend to fly to.  People in Alaska visit the the North Western states of the US and Hawaii at an above average rate, and travel less to Florida and outside of the US.  People from New England travel to Florida, the South and California more than other regions, and on average visit the Western half of the United States much less. People from Florida, like New Englanders just as much as New Englanders  like Florida, and travel there at a more than average rate. Hawaiians visit the West Coast of the US and Texans seem to spread their travel out among most of the US excluding Florida and outside the country.  Residents of the middle regions of the US visit neighboring areas of the country at an above average rate, but are unlikely to travel internationally. Residents of the New York area, California, and Florida show the highest rate of international travel as compared to other US states.  AlaskaThe Rockies and the Great Plains show above average travel within their own regions.

 

Figure 1: Outbound air travel.  Each thumbnail map shows the relative proportion of air travel from the highlighted region to each destination region with the US as well as international (globe). Regions shaded white have similar traffic to US averages, with red above average, and blue below.  For example, the map at bottom left shows below average traffic from Alaska to Florida, and above average within Alaska.

What states do visitors in the US come from?

The map below shows, for each US state or region, where the visitors tend to fly in from.  It can be seen that an above average proportion of visitors to New England come from Florida, the Southern states in the US, and also from outside of the country. Travelers to the New York region have the same patterns as those visiting New England, but also see a higher than average rate of visitors from CaliforniaFlorida and New England mirror each other again, and Florida receives a higher than average fraction of visitors from New England, but also from the Midwest. Hawaii’s visitors are more likely to come from the West Coast of the US than other parts of the world.  New EnglandNew York, and Florida receive an above average fraction of travelers from outside of the US, California and the South receive an average fraction, and the rest of the US receives a below average fraction of international traffic.

Figure 1: Inbound air travel.  Each thumbnail map shows the relative proportion of air travel arriving in the highlighted region from each origin region with the US as well as international (globe). Regions shaded white have similar traffic to US averages, with red above average, and blue below.  For example, the map at bottom right shows inbound traffic to Florida is above average from the north east and international origins.

Data and Methodology:

The data presented in this analysis comes from Hopper’s combined feed of Global Distribution System (GDS) data sources which tracks about 10 million flight search queries comprising about one billion priced round trips per day.  Demand is represented as the number of flight search queries not actual ticket purchases, and is calibrated across all GDS sources for each market.  The analysis presented in this report is based on a yearly average of data.  Travel to and from each region is presented in comparison to overall US demand to or from the corresponding region.

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