Brianna Schneider - Wed Nov 27 2024
Hopper, a global travel platform, announced that it has been awarded North America's Best Travel App 2024 by the World Travel Tech Awards for the third consecutive year.
The World Travel Tech Awards is the sister event to the World Travel Awards, which is currently celebrating its 31st year reviewing the best in hospitality and tourism. The World Travel Tech Awards recognize excellence in travel technology and are voted on by travel professionals, media, and consumers worldwide.
Hopper is a global travel platform that powers the Hopper consumer app and web, as well as HTS partners' direct channels. Hopper is the preferred travel app among younger travelers in North America, with over 120 million app downloads and 70% of users being Gen Z and millennial.
Brands across the travel industry are looking at ways to convert and retain this increasingly valuable audience, especially as Gen Z consistently prioritizes travel spending and experts predicted their spending power to increase 48% by the end of this decade (source: Afterpay). According to a recent report from Hopper, over 60% of Gen Z and millennials in the U.S. have purchased travel in the past year. Brands that can capture the attention and discretionary spending of this generation now will be set to grow in leaps and bounds for decades to come.
Through HTS, Hopper’s B2B division, the company is helping travel brands supercharge their direct channels and develop modern solutions for today’s travelers. As a leader in creating award-winning mobile apps and travel marketplaces, Hopper is in a prime position to provide products to help users travel better, and partners earn more.
The full list of 2024 World Travel Tech Award winners can be found here. For more information about Hopper, please visit hopper.com; and to learn more about the company’s B2B offerings, please visit hts.hopper.com.